WHATS NEW: Just Cool By AWDis

Just Cool by AWDis, what a year! Now two years old Just Cool by AWDis is just about the biggest polyester brand in the printwear industry in this, the biggest year of UK sport ever.

From three styles at launch to eight in year two, one mid-year addition last summer and a further six in January 2013, there are now 15 great styles in up to 30 colours on the brand's second birthday.

Sales have continued to exceed AWDis wildest expectations because the performance available from such a basic range of products offers so much more than an outmoded cotton T shirt for any kind of activity - maybe the sport boost in 2012 has helped too.

Polyester first layer clothing continues to be the fastest growth area in the printwear trade. The 30 great colours all match their equivalent in the Just Hoods by AWDis range - the top selling hoodies brand. With a colour to suit every need, from darks to lights, muteds to neon, and everything in between, any club or organisation can be assured of a completely co-ordinated look in first and second layer.

Obvious Developments

Last summer's Long Sleeve T shirt in black or white, new to the catalogue, makes a great base layer while the successful Contrast Cool T, Polo shirt and Cool cap get their Junior equivalents running from age 3 upwards, making club and uniform events a dream.

Junior Contrast and Polo shirts are in the top 10 kid options while the cap is in 15. Three new colours are also added to JC01 Kids Cool and JC03 Contrast T; two to the JC05 Girlie T and four to the JC40 Polo, where customers have requested them.

Why Just Cool?

Any sports event organiser worth their salt need look no further than Just Cool for a garment of high perceived value at real value prices, whilst the easy care, quick drying nature of the products make them also ideal for work and everyday use.

Splashes dry quickly and the fact that ironing is not required makes them invaluable in service industries where rapid turn around is essential. The cornerstone of the Just Cool Comfort collection is their 140gsm Neoteric polyester fabric. Incredibly comfortable, inherently wicking and fast drying from its deeply textured knit surface, it forms the ideal substrate for all kinds of embellishment including screen printing, transfer printing and embroidery.

The garments themselves have been carefully designed to give the best fit in each of their categories and above all, they are available, in stock and in great depth and at fantastic value.